Movers & Shakers: Hershey’s, BBH USA, Tropicana and more
This week’s agency news, people on the move and brand buzz....
Agency Performance Review 2024: R/GA
R/GA continued to course-correct following layoffs, executive departures and headwinds in the tech s...
Agency Performance Review 2024: Horizon Media
Horizon Media said it generated more than $1 billion in wins and retentions in 2023, despite losing ...
Agency Performance Review 2024: Movers+Shakers
Movers+Shakers broke from the ‘TikTok agency’ mold in 2023 as it was acquired by Stagwell....
Agency Performance Review 2024: Mother U.S.
2023 marked Mother’s sixth consecutive year of growth as the agency doubled its client roster and ad...
Agency Performance Review 2024: Grey
Grey began to settle into its new structure in 2023 under a new leadership team....
Agency Performance Review 2024: MediaMonks
MediaMonks sought to simplify in 2023 after several years of rapid growth through acquisition. But d...
Agency Performance Review 2024: UM North America
UM grew steadily in 2023 as clients such as Geico and General Mills joined the roster, but BMW and S...
Agency Performance Review 2024: Wavemaker
Executive shifts did not deter Wavemaker from scooping and retaining big clients....
Agency Performance Review 2024: VaynerMedia
The indie shop, known for its social skills, extended its consultancy and media services in 2023....
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