Amid the flood of agency mergers, Ogilvy One is a raft
As personalised comms expand, the industry needs Ogilvy One’s creativity-led one-to-one approach more than it did in 2017.
The & Partnership and MSix & Partners merge to form full-service shop
Joining media and advertising will help leverage AI.
Don't let Solo Stove's Snoop campaign be a marketing 'Rorschach Test'
Don't confirm your biases in the Snoop Solo Stoves campaign – it is neither an embarrassment nor a success, yet.
Brands will benefit if X and Netflix turn their ad sales around
Elon Musk and the streaming giant underestimated the complexity of ad sales but their platforms could yet be valuable options.
Will Adam & Eve/DDB's 'attack' on New York emulate Wham! or Take That?
DDB is hoping one of the UK's most celebrated creatives' oversight will help history repeat itself.
School Reports 2023: Publicis and WPP top holding companies tables
While holding companies ranked by media agency billings demonstrated little movement compared with last year, there was more movement in the ad holding companies table further down the rankings.
Jeremy Bullmore dies aged 93
WPP put together an archive to celebrate the former JWT chairman's career last year.
Felix Richter and Shelley Smoler predict adland on cusp of a 'big shift' away from purpose
The Campaign Big Awards chairs reflected on the "saturation" of purpose-led-work in their address at the Big Awards ceremony.
Ana and Hermeti Balarin to move to Wieden & Kennedy London
Married duo previously worked at Mother London as executive creative directors and partners.
AITA if I want to WFH?
There isn't a simple solution to the complexities of hybrid working in creative businesses.
FCB wins Creative Effectiveness Grand Prix for Michelob Ultra
New York shop L&C and fresh fruit and vegetable producer Dole claimed the Creative Business Transformation Grand Prix for Piñatex.
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David Kolbusz joins Lightning Orchard as CCO
The agency will rebrand to Orchard following the former chief creative officer at Droga5 London's arrival.
David Kolbusz exits Droga5 London
Chief creative officer leaving the Accenture Interactive shop after seven years.
10 years of media agency tectonic plates shifting
MediaCom’s consistent position as the biggest media shop belies lots of change among the top planning and buying agencies.
Alex Grieve moves to Publicis Groupe
Chief creative officer at Abbott Mead Vickers BBDO worked at Bartle Bogle Hegarty for 14 years at the start of his career, between 1996 and 2010
Rattling Stick pays tribute to co-founder Ringan Ledwidge
Illustrious director shot Audi 'Clowns', The Guardian 'Three little pigs' and 'Christmas is for sharing' for Sainsbury's and Abbott Mead Vickers BBDO.
British Airways appoints new ad agency
IAG-owned airline moves its advertising and CRM account from WPP after four years, scrapping its integrated model.
WPP and Uncommon in dogfight over BA’s ad account
The independent agency's founders are up against a team from their former holding company for the airline's account.
Saatchi & Saatchi appoints new CEO
New chief executive has previously worked with Magnus Djaba and Guillermo Vega.
AMV BBDO raids Publicis for new CEO
Saatchis' chief executive will move to the Omnicom agency later this year.
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