Agency

Why media and creative agencies are 'consciously recoupling'

The “murky, messy middle” between creative and media agencies is where the best work comes from, Campaign Media 360 heard.

Movers & Shakers: Christy Sports, Pizza Hut, Heineken and more

This week’s agency news, people on the move and brand buzz.

Weber Shandwick Collective launches North America Women's Health Center of Excellence

Revealed: Uncommon is majority shareholder in agency start-up Calling

Uncommon, now majority owned by Havas, backed former creative director Josh Tenser to launch Calling with Rani Patel.

Watch: Pedro Pascal fronts Corona La Vida Más Fina campaign

The ads lean into the brand’s “modern Latino ethos.”

Brands plan for a quiet Pride Month

Agencies report dwindling projects and an overall lack of communication from clients regarding Pride Month plans.

Should Apple have apologised for its 'Crush' ad?

Campaign asks adland whether it was necessary for Apple to apologise for its hydraulic press spot.

Comic Relief USA taps into childhood nostalgia for Red Nose Day campaign

EXCLUSIVE: Beyond the signature red nose, Childhood Dreamstakes uses nostalgic experiences to incentivize donations.

LinkedIn appoints Whalar Group as creator marketing partner

The creator agency will pair brands with talent for LinkedIn campaigns and familiarize creators with the platform.

Global indie media rankings: PMG and Cossette Media (+Company) lead Q1 2024 new-biz league

Wins in the US contributed the most to global indie success.