Diageo sets up branding team
Diageo is recruiting top marketers from its four divisions to form a new unit dedicated to ensuring...
STOP PRESS
Mirror Group Newspapers is ’seriously considering’ a cash offer of 200p per share from ...
Guinness chief takes over UDV Australia post
Diageo hopes to boost spirits sales in its key Australian market by appointing Guinness Ireland mar...
Martini branding for rally car
Drinks giant Bacardi-Martini has returned to motorsport sponsorship after a ten-year absence in a m...
NEW MEDIA: CWC joins race to woo web women
Cable & Wireless Communications is the latest company to try to grab a slice of the burgeoning mark...
P&G looks to cut NPD turnaround to just 18 months
Procter & Gamble has pledged to slash the time it takes to get new products to market from its curr...
Punch puts pounds 1m into ad attack on Whitbread offer
Punch Taverns is outspending Whitbread by two to one in the escalating advertising battle to sway A...
Budweiser holds F1 team sponsor talks with Ferrari
Budweiser, the world’s biggest beer brand, is in negotiations with Ferrari, Formula 1’s...
Dukes exits from Carlton Online to head net venture
Carol Dukes, managing director of Carlton Online, is leaving the company to set up a new internet-b...
Budweiser set for brand link with F1
Budweiser, the world’s biggest beer brand, is looking at Formula 1 sponsorship to raise its p...
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