Tena bids to rebrand menopause for women in the Middle East
Large majority of women in Saudi Arabia believe Arabic term, which translates to ‘the age of despair...
Unilever pledges increased marketing spend as it adjusts to ‘living with Covid’
FMCG giant makes emphatic case for contribution of marketing as it reports strong results....
P&G won't rule out pulling Facebook ads
Marc Pritchard announced four-part roadmap towards achieving racial equality in speech at Lions Live...
Unilever maintains marketing spend but rethinks priorities
FMCG giant reported flat underlying sales in first quarter, due to decline in Asian markets....
Unilever could help support smaller agencies with early payment
FMCG giant has unveiled range of measures to assist global effort to tackle Covid-19, including €100...
Unilever upped marketing spend to €7.27bn in 2019
FMCG giant has now opened 38 digital hubs and content studios....
Unilever names middle Europe boss Conny Braams as top marketer
Braams becomes chief marketing and digital officer on 1 January, filling vacancy left by departure o...
MullenLowe Group wins global Bayer ad business
Team led by MullenLowe UK beat Omnicom in pitch....
P&G enjoys 7% boost in organic sales
Grooming division is still poor relation in impressive quarter for FMCG giant....
P&G: strong FMCG competition is bolstering marketing spend
Gillette and Pampers owner reported organic sales were up 5% in quarterly results....