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April 11, 2006, by Samuel Solley

Shloer has redesigned its packaging through Bloom to fight off stiff competition from rivals such as...

April 11, 2006, by Samuel Solley

Bacardi is expanding its range with the introduction of Bacardi Apple and Bacardi Berry variants to ...

April 04, 2006, by Samuel Solley

Diageo is introducing a range of pre-mixed spirit-based drinks, called Classic Mix, for consumption ...

April 04, 2006, by Samuel Solley

LONDON - Strongbow is to sponsor county cricket's Twenty20 Cup this summer as it seeks to expand its...

April 04, 2006, by Samuel Solley

Kerry Foods is to introduce a new look to its Mattessons cold-meat products to distance the range fr...

March 28, 2006, by Samuel Solley

Campo Viejo, the Pernod Ricard-owned Spanish wine brand, has named Hooper Galton as its first UK ad ...

March 28, 2006, by Samuel Solley

Kentucky bourbon whisky brand Maker's Mark is to run its first UK advertising to raise its profile....

March 22, 2006, by Samuel Solley

The Portman Group has had to cede its advertising responsibilities to ward off government intrusion....

March 22, 2006, by Samuel Solley

Diageo is to overhaul Bell's, the UK's biggest-selling whisky brand, to counteract stiff competition...

March 22, 2006, by Samuel Solley

Smirnoff is to give away 10 one-carat diamonds worth £10,000 each as part of a £1m off-trade promoti...