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How Netflix spread holiday cheer to 6 small cities

December 18, 2020, by Aleda Stam

The streaming service picked towns around the country for free holiday makeovers....

Digital to account for half of U.S. ad sales this year for first time

September 20, 2018, by Lindsay Stein

U.S. ad revenue has also hit an all-time high, according to Magna's new forecast....

The 'un-marketing' of the Olympics and how brands can do better next time

March 06, 2018, by Laura Kaye

The 2018 Winter Olympics in PyeongChang were a marketing fail, says Organic's VP of client services....

Early Cannes prediction: The bronzed beauty and the silicone beast

May 18, 2017, by Rafael Rizuto

A 50-inch statue of a confident girl and a life-size model of a man designed to survive a car crash ...

9Gag buries monument to memes in the desert to puzzle future generations

May 03, 2017, by Emily Tan

For its ninth anniversary, the humor site and meme generator decided to make the ephemeral internet ...

Brands going to music festivals need to hit the right notes

April 21, 2017, by Jared Gruner

The best non-music related activation at Coachella, the HP Antarctic Dome, gave festivalgoers a brea...

Big tech and media activations eclipse startups at SXSW this year

March 16, 2017, by Ilyse Liffreing

IBM, Universal, Sony and Intel experiences were the most impressive, say festival attendees....

Amazon creates a radio show for 'Man in the High Castle'

March 06, 2017

"Resistance Radio" works to keep viewers engaged until season three....

Ad Council uses Pro Bowl Kiss Cam to challenge bias for Valentine's Day

February 14, 2017, by Eleftheria Parpis

Third chapter of "Love Has No Labels" celebrates diversity and survivors in Orlando....

Museums around the world crowdsource Women's March signs

January 24, 2017, by Ilyse Liffreing

Protesters' posters will be preserved and showcased in exhibits across the globe....