Connecting with customers through wi-fi
More retail brands are offering wi-fi to boost the in-store experience, writes Jennifer Whitehead....
Gift website Prezzybox.com appoints agency for anniversary push
Prezzybox.com, the website that sells gifts ranging from G-strings made of sweeties, to air-hockey t...
MAGAZINE ABCs: Homes sector blooms as house sales remain slow
Homes and interiors magazines have proven a bright spot in the publishing sector, with IPC's Ideal H...
Justin Bieber promotes anti-acne skincare range
Justin Bieber, the teen Canadian pop star and internet sensation, has been signed up by teenage acne...
Heinz to back plastic jar with £3m marketing spend
Heinz is to sell its famous baked beans in a resealable plastic bottle that can be kept in the fridg...
P&G agrees extended Olympic sponsorship
Procter & Gamble has confirmed it will sponsor the next five Summer and Winter Olympic Games, starti...
Adidas whets appetites for Star Wars sneaker launch
LONDON - Adidas has started a campaign to create maximum hype around its new range of 'Star Wars'-in...
Are customer complaints on Twitter good for brands?
LONDON - Brands should encourage consumers to complain when they are dissatisfied, with the proviso ...
Social networks are making people more likely to complain online
LONDON - Brands not paying attention to what their customers say about them on sites such as Twitter...
Google confirms Chrome operating system to launch late next year
LONDON - Google has released the open source code for its operating system Google Chrome OS, paving ...