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Yale Cohen

X hires former Publicis Media exec as global brand safety lead

The company announced two senior hires in its safety team on the back of significant advertisers hal...

Stock photo of someone holding a smartphone (©GettyImages)

There’s too much advertising on social media, six in ten respondents tell Hootsuite

Hootsuite’s Social Media Consumer Report is based on a survey of more than 6,000 respondents between...

“Less social media. More Snapchat”

Snapchat shuns social media in new campaign

'Less social media. More Snapchat' aims to differentiate the platform as a 'social media alternative...

Cybersmile ad still in which a woman accused of being a witch stands trial by mob

Joan London and Cybersmile conjure Salem witch trials to highlight online bullying

Campaign to run across all Pearl & Dean cinemas....

GettyImages social media apps on phone

From pokes to profit: how Facebook transformed social media marketing

The platform will mark 20 years this weekend....

Google Gemini logo

Google unveils its first AI-powered search ad features

Gemini’s first integration automatically generates relevant content for advertiser’s creative and pe...

snapchat montage

Snapchat+’s AI features see subscribers skyrocket but advertisers remain cautious

With seven million paying users, are brands being too quick to ‘overlook Snapchat’s strengths’ when ...

Clockwise from top left: Lindsay Pattison, Kelly Williams, Louis Persent, Miranda Hipwell and Aoife Nicholas

How have you dealt with imposter syndrome?

Imposter syndrome used to refer to women, but can today refer to anyone in a position of accomplishm...

Woman holding sign saying 'TikTok is a search engine' outside Google office

TikTok trumps Google as a search engine, research finds

Social media platform TikTok has begun to surpass Google with its user search function, according to...

Russell Brand

YouTube blocks Russell Brand from receiving ad income from his channel

YouTube has stopped Russell Brand from receiving advertising income from his channel following claim...