AOL unveils fresh brand identity
LONDON - AOL has unveiled a new brand identity for its future as an independent company....
Nintendo agrees England rugby deal
LONDON - Nintendo has announced a one-year deal with the Rugby Football Union (RFU) to bring enterta...
UK division of Joost goes into liquidation
LONDON - The UK arm of Joost, the online video service, has been put into liquidation after failing ...
Skype appoints three agencies to £30m global ad account
LONDON - Skype has appointed Wolff Olins, TBWA\ and Rapp to its global ad account and CRM programme....
Sponsorship Agency League Table 2009
The discipline is back on the rise after taking some tough hits from the media in the recession. Bra...
The Halo effect: can a top videogame sell without its protagonist?
LONDON - Halo is one of the most popular video game series of all time. To launch its latest instalm...
Sony unveils first global umbrella-brand message and 3D TV plans
LONDON - Sony has unveiled its first global brand message, 'make.believe'....
YouTube co-founder Chad Hurley backs new US Formula One team
LONDON - YouTube co-founder Chad Hurley is financially backing America's first Formula One racing te...
ASA orders Skype to pull TV ad
LONDON - The ASA has told Skype not to broadcast a television ad which viewers said exaggerated the ...
FC Barcelona and Microsoft set for sponsorship deal
LONDON - European champions FC Barcelona are set to sign a sponsorship deal with Microsoft, accordin...
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