Samsung unveils its 'new era of AI TV' in immersive ad
Global campaign was created by BBH Singapore....
S4 Capital reports 11.7% revenue drop for first quarter of 2024
Sir Martin Sorrell said that the group will continue to capitalise on AI positioning....
X hires former Publicis Media exec as global brand safety lead
The company announced two senior hires in its safety team on the back of significant advertisers hal...
There’s too much advertising on social media, six in ten respondents tell Hootsuite
Hootsuite’s Social Media Consumer Report is based on a survey of more than 6,000 respondents between...
Why extraction at the gaming adspend goldmine remains a challenge
Mobile gaming is a huge, global phenomenon and is only set to get bigger. So why aren't more brands ...
Publicis Groupe forecasts up to 5% organic growth in 2024
Group said it was outperforming both ad holding companies and IT consulting peers....
Snapchat shuns social media in new campaign
'Less social media. More Snapchat' aims to differentiate the platform as a 'social media alternative...
Joan London and Cybersmile conjure Salem witch trials to highlight online bullying
Campaign to run across all Pearl & Dean cinemas....
Google: ‘We’re not restructuring because AI is taking away roles’
Chief business officer Philipp Schindler tells investors that growth in the company’s AI-powered ad ...
From pokes to profit: how Facebook transformed social media marketing
The platform will mark 20 years this weekend....
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